Designed Communication.

UX Design / Creative Direction / Strategy

I combine creative direction with UX design, leadership & strategy to guide teams and turn complex challenges into clear, intuitive digital experiences.

EXPLORE WORK
02 / Portfolio

Selected Work

Earlier projects

Earlier UX work.

A broader sampling of projects across healthcare, kiosks, tablet applications, social experiences, and UX strategy.

Explore the collection

Strategic documentation / Research & planning

Complete original Strategic documentation wireframe page
03 / Design & recognition

Award-winning experiences.

Design recognition, innovation, and contributions to the craft.

Design recognition

Awards

  • FWA Site of the Day

    Citibank · EveryStep

  • One Show Award

    Rockport.com · Design excellence

  • CASIE Award

    Avon.com · Best Packaged Goods Website

Published contributor

Designing a
Digital Portfolio

Cover of Designing a Digital Portfolio

Cynthia Baron

New Riders Publishing

Featured design contributor

Innovation / Verizon

Verizon patent

Number-transfer
status tracker

Contributor to patented functionality that delivers critical number-transfer updates to customers.

04 / Perspectives

What colleagues say.

Perspectives from leaders and designers I’ve worked with.

Design craft that empowers teams

A great design leader not only crafts exceptional user experiences but also empowers the team around them to do the same, and Mike does exactly that. … I’ve always been impressed by his strong visual design skills, creative problem-solving, and ability to tackle complex, end-to-end customer journeys…
Sanchita Bajaj
Sanchita BajajCustomer Experience Director, VerizonManaged Mike directly
LinkedIn recommendation · excerpt

Thoughtful designer. Generous collaborator.

He’s a creative and talented designer with years of experience. He doesn’t stop at surface-level solutions, but works through problems fully and thoughtfully. … he’s a conscientious coach and teacher, always ready to share knowledge, offer insights…
Jonathan Berger
Jonathan BergerExperience Design & Strategy LeaderColleague at Verizon
LinkedIn recommendation · excerpt

Trust, support, and creative ownership

Mike created an environment where we felt comfortable sharing ideas, discussing different perspectives, and advocating for our design decisions. He encouraged thoughtful conversations around user and business needs, then gave us the freedom and ownership to create the best solutions…
Amanda Zuniga
Amanda ZunigaSenior UX/UI DesignerReported directly to Mike
LinkedIn recommendation · excerpt
Illustrated portrait of Mike Cefaratti
05 / About me

Years of experience.
Still curious.

I’m Mike Cefaratti, a UX design leader and creative director with 25+ years of experience designing mobile and desktop experiences—from websites and enterprise applications to kiosks—for various corporations across New York City.

I combine hands-on design with strategic direction, guiding projects and mentoring designers to turn complex challenges into clear, intuitive experiences.

Music is a lifelong creative passion. I’ve played guitar for over 25 years, from gypsy jazz to rock and roll. I also love cooking a great Italian meal and traveling to Tokyo.